Jul 29, 2026
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5 min read
The Same Result Landed Forty-Two Times
Jul 14, 2026
2 min read
One emoji added 191% RPR. Read that again. 👀
Jun 10, 2026
Remove normal. Insert cash machine.
May 26, 2026
3 min read
💸 $107 more per order, to be exact.
May 20, 2026
'urgency marketing' might not be the go?
May 6, 2026
We moved one tiiiiiny little button
Apr 28, 2026
A checkout abandon test where removing the “convince me” section increased revenue per recipient by 31.6%.
Apr 7, 2026
The hidden tax of shared responsibility in 2026.
Feb 3, 2026
Jan 22, 2026
Sales went up. Weird coincidence.
Jan 14, 2026
Utility beat vibes. Hard.
Jan 6, 2026
Same copy. One element change.